Staff Specialist - Communications

• Participates as a member of the communications team in developing strategic communications plans to promote district programs and initiatives, including identifying key audiences, tactics, timelines, and measures of success.
• In collaboration with communications staff members, works with subject matter experts across district offices to develop content describing district programs and initiatives for a range audience.
• Writes content at different readability levels to meet the needs and interests of readers from diverse backgrounds, including students, parents, community partners, policymakers, staff members, and professional educators.
• Develops content for different platforms, including printed documents of various lengths (from flyers and brochures to booklets and reports), robocalls and text messages, website copy, digital newsletters, and audio and video scripts.
• Identifies, creates, or oversees creation of graphic elements to enhance messages, including photo selection, infographics, icons, gifs, or other visual elements.
• Provides editorial support and advice to school and district staff.
• Copyedits and proofreads text as required.
• Assists in developing and maintaining a district style guide.
• Supports staff members and schools use of the district's robocall/text messaging system.
• Supports use of the district's mass emailing system.
• Takes photos and video
• Serves as a critical member of the district's communications team, assisting where needed with general department tasks.
• Performs and promotes all activities in compliance with equal employment and nondiscrimination policies; follows federal laws, state laws, school board policies and the professional standards.

• Undergraduate degree in Communications, Writing, Journalism, English, or related field. Degree must be from an accredited college or university.
• Minimum three years' direct experience in a communications, marketing, publishing, or journalism role.
• Outstanding writing and editing skills.
• Experience with Adobe creative suite and Microsoft Office applications.
• Experience in writing for multiple audiences and formats, including social media and web.
• Strong attention to detail.
• Strong interpersonal skills and ability to work collaboratively with a broad range of people and teams.
• Ability to manage multiple projects, take initiative, prioritize, and meet deadlines.
• Experience in photography and/or graphic design desirable.

Qualified candidates for the above position must submit the following:

• Completed online application
• Resume that clearly demonstrates the above minimum qualifications. It is important that you include all experiences and education related to the position to which you are applying.
• Upload copies of all transcripts -undergraduate, graduate and all MSDE Certifications
• Must provide three (3) professional references to include: name, title, business address, e-mail address and phone number
• All documentation/certification necessary (scanned copies accepted) to substantiate minimum qualifications; must be uploaded into application
• All documentation must be scanned and uploaded to application

Benefits -- This position is eligible for benefits. To review the available options please see the information relevant to the union for this position by viewing the following link: http://www.baltimorecityschools.org

• Baltimore City Public Schools ("City Schools") does not discriminate in its employment, programs, and activities based on race, ethnicity, color, ancestry, national origin, nationality, religion, sex, sexual orientation, gender, gender identity, gender expression, marital status, pregnancy or parenting status, family structure, ability (cognitive, social/emotional, and physical), veteran status, genetic information, age, immigration or citizenship status, socioeconomic status, language, or any other legally or constitutionally protected attributes or affiliations. Discrimination undermines our community's long-standing efforts to create, foster, and promote equity and inclusion for all. Some examples of discrimination include acts of hate, violence, harassment, bullying, or retaliation. For more information, see City Schools' City Schools also provides equal access to the Boy and Girl Scouts and other designated youth groups.

For inquiries regarding the nondiscrimination policies, please contact the Equal Employment Opportunity Manager, 200 E. North Avenue, Room 208, Baltimore, MD 21202; 410-396-8542 (phone); 410-396-2955 (fax).

This position is affiliated with the Paraprofessionals and School Related Personnel (PSRP) bargaining unit.

This position is affiliated with the City Retirement Plan